Credentials

  • CXO Coach & Breakthrough Activity Mentor

  • Dale Carnegie Certified Trainer

  • NLP Master Practitioner

  • EEMA General Secretary & Vice President Education 2018

  • Past EEMA Vice President West Zone & Education

  • Serial Entrepreneur

Eventing Passions

  • Project Conceptualisation and Management

  • Educational instructional designs

  • Exceeding clients experience

  • Strategising brands into experiences

In this insightful Q&A session, Sushma shares her journey from working for Wizcraft to partnering with them.

What has your journey been like?

I started my journey alongside my studies in the luxury industry and then worked with Wizcraft – the pioneers in events and media business. After working for almost 7-8 years, in the year 1997, I specialized in Corporate Identity Implementation Processes with Sista’s and Wolf-Olin’s in the UK.

In the year 2000, I along with my partner Pramod Gaikwad who later became my husband, co-founded Ice Global, specialising in experiential strategy, campaign management and experiential execution roll-outs with a firm focus on Brand Communication and Management.

In 2008, I started another business as a Breakthrough Specialist enhancing attitudes and skills, through the use of experiential and neuro-linguistic techniques. Today as a CXO coach, I work with industry experts and senior management to help them achieve targets and enhance their potent presence.

I have been a frequent lecturer at Management Institutes and also a director at Wizcraft MIME. I also served as the Vice President and General Secretary of the Event and Entertainment Management Association (EEMA) which is an apex industry association.

You are already a serial entrepreneur. Why did you choose to start The WIZ MIME Global Wedding Academy?

Because I am passionate about students, the way they think. I am passionate about furthering their growth, both personal and professional. And I am very passionate about my industry, the event industry.

In the sense that, there is a dearth of skilled talent and I would love to be the channel that enables the empowerment and growth of the event industry.

Describe yourself in three words?

Energetic, Driven and Loving

What do you do with your free time?

I am an avid learner. In my free time, I book myself into workshops for personal development. I also spend time meditating.

What advice would you give your younger self?

Rejoice about what you did because what you did was absolutely what you were meant to do. Trust yourself. Trust the future.

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